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Good Juju - Blog On AI and Creativity

AI is not Creative, You are.

Last month, our intern Allie attended the International Festival of Creativity in Cannes, France (aka Cannes Lions), where she immersed herself in insights from the top leaders in marketing and advertising. Reflecting on her experience, Allie noted that AI was a dominant topic throughout the festival as, “Practically every talk touched upon it”.

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Good JuJU Five Reasons Why Email Marketing Still Works

Five Reasons Why Email Marketing Still Works

1. Direct and Personalized Communication Email allows businesses to communicate directly with their audience in a personalized manner. Unlike social media posts, which are subject to…

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Good JuJu Social Media Marketing

Getting the Most out of Your Socials

Implementing these three tips will help you maximize the impact of your social media marketing efforts, driving both growth and engagement for your brand.

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Allie's Current Rotation - Good JuJu Playlist

Allie’s Current Rotation Playlist

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Good Juju Marketing vs. Advertising, What's the Difference?

Marketing vs. Advertising, What’s the Difference?

In basic terms, marketing is the process of identifying customer needs, determining how best to meet those needs, and specifically targeting those customers with relevant messaging. …

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GoodJuJu Why People-Centered Marketing Works

Why People-Centered Marketing Works

The Coca-Cola Spills Campaign: Sharing Moments of Joy Coca-Cola’s “Share a Coke” campaign is a testament to the brand’s commitment to putting people at the center…

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Good JuJu Mother's Day Mixtape

Moms Rock Playlist

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